--- title: Managing Strategic Accounts – Key Account Management description: Managing Strategic Accounts helps account managers create & implement a comprehensive plan to increase revenue and create new business opportunities --- [![Infoteam Logo.png](https://www.infoteam-consulting.com/hs-fs/hubfs/images/Infoteam%20Logo.png?width=171&name=Infoteam%20Logo.png "Infoteam Logo.png")](https://www.infoteam-consulting.com) [**](https://www.infoteam-consulting.com/solutions/managing-strategic-accounts#my-menu) [DE](https://www.infoteam-consulting.com/de/) [Contact](https://www.infoteam-consulting.com/contact-us) # Managing Strategic Accounts™ [Sales DNA Analysis ](https://www.infoteam-consulting.com/solutions/sales-dna-analysis) [Initiating New Business ](https://www.infoteam-consulting.com/solutions/initiating-new-business) [Winning Complex Sales ](https://www.infoteam-consulting.com/solutions/winning-complex-sales) [Managing Strategic Accounts ](https://www.infoteam-consulting.com/solutions/managing-strategic-accounts) [Closing Deals Profitably ](https://www.infoteam-consulting.com/solutions/closing-deals-profitably) [Transformation Services ](https://www.infoteam-consulting.com/solutions/transformation-services) [Self-Service Refreshers ](https://www.infoteam-consulting.com/solutions/self-service-refreshers) [Roadmap Software ](https://www.infoteam-consulting.com/solutions/roadmap-software) [Sales Leadership Enablement ](https://www.infoteam-consulting.com/solutions/sales-leadership-enablement) [Accreditation ](https://www.infoteam-consulting.com/solutions/accreditation) ##### MSA helps account and partner managers to create and implement a comprehensive plan to increase revenue, create new business opportunities and increase share of wallet with their key customers. [![Download Solution Description](https://no-cache.hubspot.com/cta/default/127091/4ee41dc5-b5b2-42c4-93ab-babe0df3d49b.png)](https://cta-redirect.hubspot.com/cta/redirect/127091/4ee41dc5-b5b2-42c4-93ab-babe0df3d49b) [![Contact Us](https://no-cache.hubspot.com/cta/default/127091/bb9d5559-1958-4856-95a6-f1c3542d8d30.png)](https://cta-redirect.hubspot.com/cta/redirect/127091/bb9d5559-1958-4856-95a6-f1c3542d8d30) ### Customer Issues - Revenue potential with existing customers and partners not fully exploited - Displacement by competitors with alternative solutions or lower prices - Opportunistic and reactive management of existing customers - Lack of internal organisational alignment ### Solution Overview - Management kick-off to initiate and customise the program - Insight interviews to better understand customer objectives and issues - Workshop in which account/partner teams plan how to grow the business - Customer review and approval of the development plan ### Benefits - Better alignment with the customer's strategy - Proactive creation of new sales opportunities - Higher customer retention through proactive engagement and value creation - Increased value of your company as a true business partner ### Strengths - Direct customer involvement in developing and validating a collaborative plan - Involvement of all account team members maximises implementation success - Pragmatic methods and concepts designed to add value to salespeople - Sustained impact through regular account reviews [![Next module](https://no-cache.hubspot.com/cta/default/127091/cb59ee1d-c9b5-494b-ad2a-912595a24e80.png)](https://cta-redirect.hubspot.com/cta/redirect/127091/cb59ee1d-c9b5-494b-ad2a-912595a24e80) [![Previous module](https://no-cache.hubspot.com/cta/default/127091/a66e44f5-ba4e-4bcd-bfe6-0072d0b84a0b.png)](https://cta-redirect.hubspot.com/cta/redirect/127091/a66e44f5-ba4e-4bcd-bfe6-0072d0b84a0b) #### Infoteam Sales Process Consulting AG Chamerstrasse 56 CH-6300 Zug Switzerland Tel: +41 41 710 67 85 Email: [info@infoteam-consulting.com](mailto:info@infoteam-consulting.com) © 2024 Infoteam Sales Process Consulting. [Imprint](https://www.infoteam-consulting.com/footer/imprint) [Privacy Policy](https://www.infoteam-consulting.com/privacy-policy)